Blogs can be a great way to create traffic and leads to your insurance agency. It is crucial to create relevant and useful content that meets the needs of the audience.
How-to articles certainly are a common way to engage your insurance agency’s current clients, as they help them navigate prevalent insurance jobs and concerns. Examples include detailing what type of insurance coverage is available for different types of property and how to use self-service portals to make renewal easier.
Attracting experts to write about a particular topic in your blog provides a fresh point of view and add right to your website. For example , you might consult an insurtech company associate to write an extra post about how insurance technology has helped their business develop.
Adding joy to your insurance agency’s blog page can add a human touch and create trust with readers. Can definitely a story regarding mustache insurance or a photo of office pet, humor may be a good way to ascertain a connection between brand as well as the reader.
Your e-newsletters are great place to promote your insurance agency’s blog. You may link to the most up-to-date posts from the blog in the e-newsletters.
Using your insurance blog to drive social networking engagement also can help your SEO campaigns. For example , you may share a blog post about how precisely to handle selected types of liability brownsvilleclaimhelp.com/2021/12/28/important-things-to-remember-when-making-insurance-claim/ claims in LinkedIn and promote it in your social media internet pages.